Is there an Ethical Responsibility?

Ethical Responsibility doesn't mean not pushing SEO to the every edge

Unfortunately the internet marketing industry, due to its relative anonymity, has thrown up a larger than average number of sharks and cowboys. SEO Agencies with guarantees of get rich quick schemes abound.

At Benedict we adopt a simple ethical code for all online activities taken on behalf of our clients. Our ethics are based around our belief that the internet's true purpose is to supply users with the right information at the right time.

How we settle our collective conscience is by only working with clients who are prepare to develop informational web pages and / or entire websites plus dynamic tools to give their potential customers or simply interested web visitors, up to date information around their product.

Google, for example has no interest in selling a your products. Although we take satisfaction from a client making a 'big sale', the real satisfaction is to see millions of users visit a good website and gain from the information supplied within.

2000 websites, 150,000 pages oF content, over 3.1 million uniques pa

We are responsible for over 2000 websites, with over 152,000 pages of content, generating yearly traffic of just over 3,000,000 unique visitors. This is not a boast, but poses an ethical responsibility to distribute only accurate information that in no ways flames, blames or incites anything other than knowlegde and of course the odd thousand sales.

BS