Viral Marketing (cont)
The exact method of Viral Marketing implemented for a campaign will vary depending on your brand and demographics, but some examples will certainly include:
- Reviews of your Product
- Press releases
- Blogs on subject
- Competition with a 'real' prize and an incentive for entrants to pass on the message, such as being given additional entries in return for suggesting a friends' email address.
- Opt-in Email Marketing containing:
- Latest news or information
- Cost comparison sites
The above is a list of implemented steps, what we are appealing to is certain human elements and this means certain marketing actions and the harnessing of independent online vehicles for spreading the 'word'.
Viral Marketing Page 3